Impulse Buying Research Featured in The Econonmist and MIT’s Technology Review

Research conducted by Ronaldo Menezes is featured in an online edition of MIT’s Technology Review magazine  at http://www.technologyreview.com/read_article.aspx?id=17705&ch=biztech and
in The Economist at http://www.economist.com/science/displayStory.cfm?story_id=8134691.

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