MELBOURNE, FLA. — The Florida Institute of Technology Women’s Business Center (WBC) will offer the course, “Online Video and Marketing Strategies for the
Small and Medium Business Sector,” on March 27 and April 10, from 11:30 a.m. to 1 p.m. The short course, which may be taken either day, costs $7 and will
be held in the Denius Student Center Hartley Room, on campus.
The course will help leverage Web 2.0 marketing and communication options. It will cover video and audio e-mail campaigns and auto-responders; templates
and customization; live video broadcasting and conferencing; collaboration and groupware; and metrics, analytics and reports. Additionally, participants
will learn how these options can increase profits, decrease expenses and enhance, expand and extend branding.
Space is limited; reservations are required. Register online at www.wbc.fit.edu/schedule/schedule.php. For more information, contact Donn Miller-Kermani at
(321) 674-7006 or Renee Couperthwaite at (321) 674-7007.